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A coincidence or brilliant SEO move?

I’ve been hearing commercials on the radio for Real Life Dental in Blacksburg, Va. Naturally, my first thought was of the infamous “Is this real life” YouTube video of the kid still loopy from the Novocain. And that connection got me thinking: did the relatively new Real Life Dental office take it’s name from the popular [...]

Yes, Virginia, Meta Keywords are Still Irrelevant

There are still some folks out there that think meta keywords are important. But, they’re not. I’ve been saying this for years and Google has confirmed it several times. SEO professionals from all over the world have confirmed it. Meta keywords are like the dinosaurs – mere fossils of an era long ago that still [...]

Search Queries a Game Changer in SEO?

In the early 1990s, Website owners figured out the more traffic their sites got, the more advertising dollars became available. And from that “me make fire” leap in Internet evolution, the search engine optimization (SEO) and search engine marketing (SEM) profession was born. In the beginning, the prime directive of optimizing your Website was to [...]

It’s as Simple as Being Indexed by Google and Yahoo

By Gary Cope What a difference being indexed makes! I’m speaking, of course, about a Web site being indexed by Google, Yahoo, Ask and MSN, the big four search engines. I manage several Web sites, but the biggest one in terms of traffic was not indexed and was actually blocking search engine robots from indexing [...]

My Beef with Google’s Webmaster Tools

By Gary Cope As a Web designer, Webmaster and inhouse SEO/SEM, I was THRILLED when Google announced that its Webmaster Tools had added a “Linked From” feature. This new feature finally allowed Web site owners to find out which URLs were linking to “not found” pages on their site. For example, let’s say you did [...]