In the early 1990s, Website owners figured out the more traffic their sites got, the more advertising dollars became available. And from that “me make fire” leap in Internet evolution, the search engine optimization (SEO) and search engine marketing (SEM) profession was born. In the beginning, the prime directive of optimizing your Website was to [...]
Earlier this week, I saw a Tweet about adding Google Analytics (GA) to a Facebook (FB) fan page, so naturally I checked it out. The blog post came from a London-based Web development company called WebDigi, so kudos to them for sharing this with the rest of the world. The only problem I found with [...]
By Gary Cope What a difference being indexed makes! I’m speaking, of course, about a Web site being indexed by Google, Yahoo, Ask and MSN, the big four search engines. I manage several Web sites, but the biggest one in terms of traffic was not indexed and was actually blocking search engine robots from indexing [...]
By Gary Cope I’ve been using Google News for quite some time and earlier this year, Google – the dominant search engine – began including ads on the right column of its news search results pages. But today, I noticed something new … at least it was new to me. My girlfriend will be the [...]
By Gary Cope Ah, behold the power of Twitter. I’ve preached about the business benefits of using Twitter and shared examples of other Tweeple who have had problems solved when the company with which they were having issues with saw their gripe-filled Tweets and contacted them to fix things. Well, now I am one of [...]
By Gary Cope As a Web designer, Webmaster and inhouse SEO/SEM, I was THRILLED when Google announced that its Webmaster Tools had added a “Linked From” feature. This new feature finally allowed Web site owners to find out which URLs were linking to “not found” pages on their site. For example, let’s say you did [...]
© 2012 CWI Media, LLC. All Rights Reserved.
Powered by Wordpress. Designed by 
